MEDICAL CONTENT DEVELOPMENT

Medical Content Development 

EVERSANA’s vision for medical content focuses on holistic, end-to-end development that promotes ONE MEDICAL VOICE, eliminates redundancies, and ensures a consistent scientific approach.

It is critically important for Medical Affairs and Medical Information teams to provide multiple channels for customer engagement and deliver fit-for-purpose content in the right format. Content must be user-friendly, easy to navigate and digestible for all stakeholders. This includes creating tailored content for diverse audiences such as healthcare professionals, patients and caregivers, and payers.

Additionally, it means developing digital-friendly and relevant content for self-service medical portals, live chat, chatbots and voicebots.

EVERSANA’s medical content development capabilities integrate medical expertise with content, creative, and digital strategy—leveraging best practices and industry trends to deliver impactful solutions. It also involves a content strategy for developing, updating and maintaining content.

 

Medical Content Development Capabilities

EVERSANA’s vision for medical content includes holistic end-to-end aligned medical content development promoting ONE MEDICAL VOICE and eliminating redundancies and promoting consistent scientific method. Explore our solutions:

SCIENTIFIC PLATFORMS / NARRATIVES

INTEGRATED MEDICAL COMMUNICATION PLANS

MEDICAL INFORMATION RESPONSE DOCUMENTS

  • Developing style guides and templates
  • Identifying topics and resources to be developed
  • Establishing project plans for content development, both for launch planning and any major updates or revisions
  • Developing scientific response documents (SRDs), frequently asked questions (FAQs), custom response documents (CRDs), patient response documents (PRDs), etc.
  • Assisting with converting existing content to innovative and digitally friendly content (interactive PDFs, infographics, etc.)
  • Assisting with developing global, regional, and local content
  • Assisting with loading materials into client content management systems (e.g., Veeva Vault) for review and approvals

MEDICAL AND FIELD MEDICAL SLIDE DECKS

MEDICAL TRAINING MATERIALS AND MODULES

PUBLICATION SUPPORT

  • Strategic Publication Plan Development
  • Manuscripts​
  • Abstracts / Posters / Oral Presentations​
  • Publication Extenders

LITERATURE SURVEILLANCE AND ALERTS

EVERSANA’s Literature Surveillance services provide streamlined, technology-enabled solutions for monitoring and summarizing relevant literature related to specific products, indications, and competitors. By leveraging technology and medical expert analysis, we deliver value through efficiency, customization, and a seamless client experience.

HEOR AND RWE MATERIALS

  • AMCP Dossiers
  • Global Value Dossiers
  • Systemic Reviews / Meta-Analysis
  • Budget Impact Models / Health Consequence Models

View our Medical Information Case Studies

Supporting A New Product Launch

View Case Study

Product Launch Readiness for Advanced Cell Therapy

View Case Study

Handling Support for Maintenance of Med Info Materials

View Case Study

Large Pharmaceutical Company Transition to Navigable SRDs

View Case Study

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